SIGNAL FILE 001 — OPEN CASE
Émondage Élagage Expert
Google shows you to someone who never asked for you. Three and a half times in a hundred, they click anyway. From nothing, in four weeks, that is the category noticing you exist.— D.C.
Two visitors in three do something once they land — scroll, read, click, call. The other third leave. A pretty site raises the first number and never moves this one.— D.C.
Not a translation layer. French leads because L'Assomption thinks in French, and English mirrors it. Half the competition is invisible in one of the two.— D.C.
Become the only local reference — in both languages.
One bilingual answer engine — built to be the thing that gets cited.
A local trade with zero digital presence, in a category people only search when a branch is already on the roof. The play: own every question a homeowner around L’Assomption could ask — in the language they ask it in.
What we built. The whole thing. Brand and logo, the bilingual site, every page of design and layout, and the content engine underneath it: varied formats and angles per category, first-hand experience, FAQ structure, hyper-local specificity. Content that earns its citation by being the best answer available, not the loudest. Local entity SEO so the business resolves as one thing across search and the answer engines. A creUI portal so they can see it working.
We are now cutting their social video from footage shot on the job — the same discipline applied to distribution.
Live in under two weeks. No ad spend.
What came back. A 66.67% engagement rate on the home page — two visitors in three do something once they land, rather than bounce. Behind it: a 3.5% click-through from a standing start, and two languages carrying one local voice. Search Console and Analytics, first 28 days, 8 July 2026.
